Cecilia Huster 6/3/24 Cecilia Huster 6/3/24

Pinkfresh Giveaway

This giveaway celebrates that I’ve reached 500 followers on Instagram. Super happy about that!

Cecilia Huster 5/17/24 Cecilia Huster 5/17/24

Post-Tax Season Business Update

This was my first tax season as a small business owner. Unfortunately I came to the conclusion that I need to get a paying job. So I’ve spent a lot of time updating my resume and portfolio site. My timing isn’t great, so it may be a while before I find something. The San Jose Mercury seems to have articles about more Silicon Valley layoffs a couple of times per week.

Cecilia Huster 12/11/23 Cecilia Huster 12/11/23

Thinking ahead to 2024

I need to stop trying to sell my cards. It’s a distraction and the ROI is terrible.

Cecilia Huster 11/16/23 Cecilia Huster 11/16/23

Craft Fair Crunch Time

My next craft fair is at Fairwood Explorer Elementary School here in Sunnyvale on Saturday.

Cecilia Huster 7/13/23 Cecilia Huster 7/13/23

More flea markets

I’ve signed up to sell at the De Anza Flea Market in Cupertino for the rest of the year. I’ll be in the same booth number all the time - O45. The August date is on the 5th. I’d love to see you there!

Cecilia Huster 4/13/23 Cecilia Huster 4/13/23

Shop open for business

I’ve opened the shop here on ValleyOakPaper.com. Currently there are three boxes for sale. This is a bit of a soft launch, because I’m still setting things up. But it’s important to get stuff out there well in advance of the holiday season.

Cecilia Huster 3/22/23 Cecilia Huster 3/22/23

Blogging out of turn

Usually I post a crafty tutorial on Tuesday or Wednesday. But business is top of mind for several reasons. So I’ll blog while the iron is hot, so to speak.

Cecilia Huster 3/17/23 Cecilia Huster 3/17/23

Defining my niche

Most succesful Etsy shops have a specific niche that they cultivate. It can be a product category such as jewelry or clothing. Some specialize in a material or manufacturing process, like resin. Still others sell a wide range of products but they cultivate a specific audience such as art deco lovers or gamers.